OSSTag — Unified Roadmap

Built for marketers first: unblockable tracking, privacy by design, and a simple control center for reliable data.

Overall Progress

16%
5 / 31 tasks
Done
Pending

Core Tracking Layer (v0.1)

Make tracking accurate and hard to block by running tags from your own domain with privacy by default.

Monetization

Open-source launch focused on trust and adoption; paid onboarding available.

ConsultingGitHub Sponsors

Growth Targets

250
GitHub ⭐ Goal
50
Active Sites
1M+ events/mo (aggregate)
Volume

Pricing (at this phase)

  • Free$0Repo + self-host
  • Pro—Planned for Cloud Beta
  • Business—Planned for GA
  • Enterprise—Early pilots (custom)

  • Tiny ESM snippet (async, ≤6 KB, non-blocking)

    Completed • core SDK scaffolded

  • First-party delivery (custom domain) to reduce blocking

    Completed • relay @ Fluid groundwork

  • Simple event capture + clean data layer (no jargon)

    Completed • relay-core schema & types

  • Consent handling built in (opt-in / opt-out)

    Planned

  • Self-host via NPM or Docker

    Completed • monorepo + Bun/Turbo base

  • Early block detection signals (basic)

    Planned

Marketer Dashboard (v0.3)

Give non-technical teams a simple place to add, pause, and trust tags without code changes.

Monetization

Launch OSSTag Cloud Beta for teams that don’t want to self-host.

SaaS (Cloud Beta)Consulting

Growth Targets

500
GitHub ⭐ Goal
150
Active Sites
5M+ events/mo
Volume

Pricing (at this phase)

  • Free$01 site • 100k events/mo
  • Pro$29/mo5 sites • 1M events/mo • block reports
  • Business$99/mo25 sites • 10M events/mo • consent reports
  • EnterpriseCustomPilots only

  • Clean dashboard to add/pause tags quickly

    Completed • Projects + API Keys UI complete

  • Prebuilt integrations: GA4, Meta, LinkedIn (simple presets)

    Planned

  • Tag status and validation (did it load, is it blocked)

    Planned

  • Consent settings made simple (plain language)

    Planned

  • Lightweight activity log for changes

    Planned

Reliability & Insights (v0.5)

Keep data flowing even when offline and surface where tracking is blocked or broken.

Monetization

Cloud subscriptions (Pro/Business) + reliability add-ons for agencies.

SaaSAdd-ons

Growth Targets

1,000
GitHub ⭐ Goal
300
Active Sites
10M+ events/mo
Volume

Pricing (at this phase)

  • Free$0Community tier
  • Pro$39/mo5 sites • 2M events/mo • health reports
  • Business$129/mo25 sites • 20M events/mo • advanced insights
  • EnterpriseCustomSLA • private cloud

  • Offline queue + retry + idempotency

    Planned

  • Block detection and recovery paths (first-party fallback)

    Planned

  • Simple insights panel: conversions, reliability score

    Planned

  • Weekly Tracking Health Report (email)

    Planned

  • SDK & API for advanced teams (optional)

    Planned

Simplicity & Expansion (v1.0)

Become the daily control center for tracking with first-party delivery guaranteed and faster websites.

Monetization

OSSTag Cloud GA with usage-based pricing; agency accounts and white-label options.

SaaS (GA)AgencyWhite-label

Growth Targets

2,000
GitHub ⭐ Goal
800
Active Sites
25M+ events/mo
Volume

Pricing (at this phase)

  • Free$01 site • 250k events/mo
  • Pro$49/mo5 sites • 3M events/mo
  • Business$159/mo25 sites • 20M events/mo • audit & roles
  • EnterpriseCustomSSO • residency • SLA

  • Full visual dashboard (no code editing)

    Planned

  • Template library for common events and pixels

    Planned

  • First-party domain setup wizard

    Planned

  • Custom event builder with plain-language labels

    Planned

  • Roles for marketers and developers (collaboration)

    Planned

  • Performance-friendly loading (only what’s needed)

    Planned

AI Assist & Automation (v1.5)

Let marketers describe what to track in simple words and automate the setup safely.

Monetization

AI add-on via monthly fee or credits; bundled in higher tiers.

AI Add-onCredits

Growth Targets

4,000
GitHub ⭐ Goal
1,500
Active Sites
50M+ events/mo
Volume

Pricing (at this phase)

  • Free$0AI not included
  • Pro$59/mo+ AI Add-on $20/mo or $0.10/prompt
  • Business$179/moIncludes AI • higher limits
  • EnterpriseCustomPooled AI credits

  • Prompt-based tag setup: “Track sign-ups and purchases”

    Planned

  • Auto-mapping for common events and platforms

    Planned

  • Change explanations and approvals (human in the loop)

    Planned

  • Auto-generated weekly summaries

    Planned

Enterprise & Privacy Edge (v2.0+)

Scale with governance, data residency, and advanced compliance while staying first-party and fast.

Monetization

Enterprise contracts, compliance features, marketplace revenue share, and certifications.

EnterpriseMarketplaceCertification

Growth Targets

10,000
GitHub ⭐ Goal
5,000
Active Sites
250M+ events/mo
Volume

Pricing (at this phase)

  • Free$0Community support
  • Pro$59/moSMB • optional AI
  • Business$179/moRBAC • audit • AI included
  • EnterpriseCustomSSO • SLA • residency • private cloud

  • Advanced permissions, audit trails, approvals

    Planned

  • Data residency controls and edge relays

    Planned

  • Custom domain certificates and policy templates

    Planned

  • Partner integrations and agency tooling

    Planned

  • Marketplace for verified templates

    Planned